On BeIN Sports, Keys and Gray reminisce whilst speaking to Scott Michaels who whilst focusing on grassroots football, in 2017 rebooted the 1960’s football boot brand worn by football’s biggest legends, including Pele and George Best, Stylo Matchmakers.
Speaking live from the Leeds United board room at Elland Road, 50 years after Manager Don Revie signed up Leeds United on a Stylo Matchmakers boot deal, Scott explains what Stylo Matchmakers is about today, since the likes of Pele, George Best, Kevin Keegan made Stylo Matchmakers the biggest brand of the seventies.
The BeIN Sports presenter Andy Gray asks what makes Scott confident Stylo Matchmakers can break back into the football boot market.
Having thoroughly researched the professional football market and grassroots football boot supply, Scott realised that not everybody want’s to wear what’s being advertised at them. With football becoming more and more about money nowerdays, the beautiful game is losing all it’s purity and it’s grassroots football who pay for it all. Football fans who realise corporations are treating grassroots players like robots can now explore alternatives.
Scott says “I noticed that the brands go one-way ZIG, I prefer to ZAG so where the brands are focusing on technology, also bright colors, were going the old school, were going tradition, were going leather boots, were taking that classic element to football boots and putting it back into the market place.”
The BeIN Sports Richard Keys wants to know if it’s all about hiring young superstars in order to make the Matchmakers brand an overnight success.
Scott replies “Our focus isn’t about superstars, it’s about grassroots football which is underprovided, bringing back the access of Stylo football boots through relationships so we’re working with clubs, adding value to what they’re doing with our products”
If your club or company wants to join the Stylo Matchmakers journey, get in touch today.