Made in Northampton, designer sports label Stylo Matchmakers is also known for being Britain’s best-known, golf shoe brand.
Over the years, millions of Stylo golf shoes have walked the holes of professional golf clubs around the globe.
With Stylo selling a pair every six minutes, some of the biggest names in golf history soon took an interest in the Stylo golf brand.
Whilst Stylo Matchmakers were famously manufacturing shoes and boots for the international footballing superstars, including the likes of George Best and Pele, demand for Stylo golf shoes shot through the roof, as leading world golfing champions also wanted in on the Stylo action.
In order to supply the millions of Stylo golf shoes worldwide, UK company Stylo Matchmakers set up Stylo Matchmakers International, based out of Massachusetts in the United States and began expanding the brand with some of the US all-time favorite golfers including Billy Casper.
BILLY CASPER
When Billy Casper says they’re good, you believe him. So do several million other golfers. Masters Champion Billy Casper has switched to a British golf shoe for his personal use … a shoe that will carry his name and his personal endorsement. STYLO MATCHMAKERS Made in Britain a very special way, for American golfers. On American lasts, in American sizes, with American styling. And with that not-to-be-equalled British craftsmanship. And those superbly soft British-tanned leathers. Billy Casper’s choice. They should be in your shop. Write for full details. STYLO MATCHMAKERS INTERNATIONAL, INC. 55 Woodrock Road Weymouth Industrial Park East Weymouth, Massachusetts 02189
Billy Caspers legendary golfing career spanned over three decades. Casper picked up 51 PGA tour victories which is ranked 7th on the all-time list.
AT LAST ! a line of golf shoes designed for selling your way STYLO MATCHMAKERS … the Ail-American golf shoe from Britain. For men and women. Beginners or professionals (Billy Casper wears and endorses them). Styled in the basic patterns you know your customers will buy. No extremes. And built with the special features your players ask for most often. Crafted on American lasts in a basic width that fits 79.5% of your players, so you don’t have to stock dozens of different sizes and widths. Priced to retail from $16.95 to $36.95. None higher. And stocked in America at all times for fast delivery when you need them. STYLO MATCHMAKERS . . . designed for selling your way. Write for catalog today. STYLO MATCHMAKERS INTERNATIONAL, INC. 55 Woodrock Road Weymouth Industrial Park East Weymouth, Massachusetts 02189
The pro golf deals were working, Stylo sold millions of pairs following advertising through these top world-class pioneers of golf but the marketing and product coverage came at a cost.
“Nick Faldo’s victory in the US Masters gives Britain a 3-2 lead from the last five major world golf championships – and it could cost a Yorkshire company £1m.”
NICK FALDO MBE
Six-time major champion, Sir Nick Faldo was one of the British world greats sporting Stylo golf shoes. His 41 professional wins include 30 victories on the European Tour and 6 major championships: 3 Open Championships (1987, 1990, 1992) and 3 Masters (1989, 1990, 1996).
Stylo launched the Stylo golf shoe naming it “FALDO”.
ARNOLD PALMER
USA golfing legend, Arnold Palmer was a king of the sport and well known for wearing his Stylo golf shoes.
Nicknamed The King, he was one of golf’s most popular stars and seen as a trailblazer, the first superstar of the sport’s television age, which began in the 1950s. Palmer had personified the American spirit and took golf out of the country clubs and put it into the living room.
Palmer’s career spanned more than six decades, he won an incredible 62 PGA Tour titles from 1955 to 1973. He is ranked fifth on the Tour’s all-time victory list, trailing only Tiger Woods, Sam Snead, Jack Nicklaus, and Ben Hogan.
He won seven major titles in a six-plus-year domination from the 1958 Masters to the 1964 Masters. He also won the PGA Tour Lifetime Achievement Award in 1998, and in 1974 was one of the 13 original inductees into the World Golf Hall of Fame.
In golf alone, Stylo paid out multi-millions in endorsement fees and sponsorship deals but that was the price to be paid in order to be Britain’s #1 golf shoe brand.
Read more here about Stylo Matchmakers’ iconic Football shoes.