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ICONIC BRAND

Stylo Matchmakers building factory THE BOOT WORKS NORTHAMPTON footshape boot works
Stylo Matchmakers “Foot Shape Boot Works” Factory Since 1966
pele 1966 stylo matchmakers
Pele wearing Stylo Matchmakers in the 1966 World Cup Finals.

Over 50 years since they were launched, Stylo Matchmakers have made a comeback.

Born in 1966 we are very proud of our brand history – these are the roots that always inspire us to create something special, and this is the reason our Stylo Matchmakers collection is exceptional.

george best signs with stylo matchmakers 1968With some of the worlds most famous football legends donning Stylo Matchmakers football boots; including Pele, George Best, Kevin Keegan, Bobby Moore, Billy Bremner, Liam Brady, Brian Clough, Bill Shankly and many more. We are totally in love with the traditional football shoes which motivate us to stand out whilst looking smart in those exceptionally crafted classics. Stylo Matchmakers were the first football boot brand to incorporate short laces into football boots as well as utilizing the first injected rubber outsole into football boots which was a revelation. Stylo Matchmakers also launched the first side lace boot system that was years ahead of its time and worn by no other than one of the greatest footballers George Best.

THE SIXTIES 1966 – KICK OFF

stylo matchmakers bobby collins don revie photo shoot photoshoot leeds united
Don Revie helping shoot Stylo Matchmakers’ first-ever marketing campaign with Bobby Collins.

The brand first entered football with Leeds United Scottish footballer Bobby Collins became the first professional to wear Stylo Matchmakers in 1966.  Stylo Matchmakers’ head office was just down the road from Elland Road and the brand formed a strong relationship with the clubs manager Don Revie.

Paul Ziff obituary | Register | The Times

Pele signed terms with the brand just a few months later and became the face of the brand leading up to the 1966 World Cup Finals in England.  This was huge for Stylo Matchmakers as Pele was regarded as the best football player in the world.  Stylo was going head to head with the big German brands as the go-to for professional football boots.

1968 – THE BEST

George Best puts pen to paper signing with Stylo Matchmakers. Stylo Matchmakers sales skyrocket with over 1 million shoes sold. George Best even designs and creates his own line of fashion with the brand. This was trailblazing at the time and led the way for how footballers worked with brands. Stylo Matchmakers became the biggest English football boot brand and went head to head with the German giant brands. Stylo Matchmakers were the first football boot brand to incorporate short laces into football boots as well as utilizing the first injected rubber outsole into football boots which was a revelation. Stylo Matchmakers also launched the first side lace boot system that was years ahead of its time and worn by no other than one of the greatest footballers George Best.

THE SEVENTIES 1970 – THE STARS

After George Best signed for Stylo Matchmakers. The brand turned to Liverpool F.C, Birmingham City and Burnley exciting players Steve Heighway, Trevor Francis, Leighton James as a brand ambassadors.  The brand started to get huge interest and every child wanted a pair of Stylo Matchmakers.

1972 – THE PROS

From 1972 Stylo Matchmakers became the biggest football boot brand in England and full teams were sporting the Stylo Matchmakers boots.  The brand became the most worn professional football boot. The clubs included players from Leeds United, Sunderland, Barnsley, Liverpool, Celtic, Notts Forest, Arsenal, Sheffield United.

1974 – THE LEGENDS

Eire in Stylo Matchmakers 1975 Heirship seventy four 74

Stylo Matchmakers Johnny Giles, Steve Heighway and Liam Brady wearing Stylo Matchmakers boots for Eire in 1975

Stylo Matchmakers boots were worn in key battles and legends were made.  Billy Bremner led Leeds United to the Championship and European Cup Final in Stylo Matchmakers and Kevin Keegan did also with Liverpool with the FA Cup winning team of 1974. Celtic also won the domestic double in which Jimmy Johnstone pushed them on with his Stylo Matchmakers teammates.

1976 – THE FOREST

Nottingham Forest began their domination under Brian Clough.  Stylo Matchmakers were the club’s boot sponsors. Forest heroes Viv Anderson, Martin ONeil, and John Robertson fired the club to glory in their Stylo Matchmakers.

1979 – THE ARSENAL

The FA Cup winners of 1979 Arsenal beat Manchester United in the final. Arsenal stars Liam Brady, Alan Sunderland, Pat Rice, and David OLeary wore Stylo Matchmakers boots

HEIRSHIP™ RELAUNCH OF STYLO MATCHMAKERS

The Stylo Matchmakers Heirship re boots.

Stylo Matchmakers® - British sports shoe brand crafted from 1966Since the brand was effectivly shut down due to a internal dispute in 1990.  The brand was relaunched by British entreprenuer “Scott Michaels” in 2017.  The relaunch was taken about due to the passion of creating a brand that was not an industrial corporation but a brand created for people who dont want to follow.

Unlike the other big corporate brands who are sold on the high street we are small family company.  We don’t tie up millionaire footballers on big corporate sponsorship as we do not charge you for this instead our boots are worn by legends of the past and future.  We play the game straight and not profit driven, it’s about our brand growth that was started in a small English shoe factory over 50 years ago. We are not money hungry and prefer to concentrate on doing things that are cool. Our products are not based on gimmicks that claim to make you play better but quality that fits.

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